About
Behind Balane.
Balane Tech is an owner-led firm from Munich, founded in 2025. You get two things here: consulting that finds the bottleneck, and bespoke development that removes it. My clients are mid-sized companies across the DACH region — remote and on-site, in short cycles, without an account manager between you and the execution.
Who
Jonas Höttler
Founder. M.Sc. Digital Psychology, B.Sc. Business Psychology.
More than ten years building software, CRM and AI for companies from startups to large corporations. Most mid-market projects are not really software projects: they sit between technology, psychology and business — and fall through as soon as someone looks at only one of the three sides.
I bring all three perspectives to bear at once, not sequentially. That is less a claim than a working method: first understand where things actually break in your business, then decide whether software, a process change or a role definition is the right lever. Often the answer is that you do not need new software at all yet.
Background
- 01Ten years of software, CRM and AI — from startups to large corporations
- 02Focus areas: process automation, CRM integration, data pipelines, AI assistants
- 03Domain experience: B2B sales, operations, mid-market administration
- 04Based in Munich, working DACH-wide, remote and on-site
How
What you can rely on.
Three rules that hold for every project, regardless of scope or industry. If they do not fit you, I will say so instead of taking the project anyway. That is cheaper for you than the other way round.
- 01 / 03
Short cycles
First results in two to four weeks. You see the state of things every week instead of waiting months on a black box. If you first see what has been built only after three months, you probably bought the wrong project.
- 02 / 03
One point of contact
You talk to the person who also builds it. No hand-offs, no layers in between, no account manager. Where consulting projects need more heads, I bring them in — your point of contact stays me, from the first call until after go-live.
- 03 / 03
Three angles
I look at technology, psychology and business together, not one after the other. This is not a specialty but a stance: understand the problem properly first, then choose the solution. Otherwise you fix a symptom and pay for it twice.
How you can tell
What gets built here, you can open.
Three pieces of my own work you can open right now — from a complete business system down to a calculator, each on its own domain, no signup. So you see what comes out of here before the first conversation.
№ 01usable.software
Modular business software that replaces the patchwork of spreadsheets, isolated tools and cumbersome ERP with one system that carries the operation. Built by me, monthly subscription, direct line to the developer instead of a sales team.
Open
№ 02Flowrefy
Platform with four independent analysis tools: process cost calculator, maturity assessment, automation potential and make-or-buy calculation. All tools work without signup; results are exportable as PDF.
Open
№ 03Skalierungsreport
Structured seven-day report that identifies the biggest bottleneck inside the company. Starting point is a one-hour conversation, output is a system map with prioritised bottlenecks and a concrete implementation plan.
Open
Who else
People I work with.
No team, no employees. Three independent professionals, each running their own business, whom I have worked with for years. When a consulting project needs more heads, or a question sits better with one of them, I tell you so.
Strategy & transformation
Samet Leyla
Business strategy and digital transformation for mid-sized companies.
leylapartners.de
Full-stack development
Johannes Hayer
Full-stack developer for complex web applications and system integrations.
jhayer.tech
Management consulting
Peter Duliba
Management consulting and business development focused on the DACH market.
duliba.ch